August 28, 2025 |

From Disaster to Blueprint: How Greenline’s Model Could Transform Post-Fire Recovery

Article

In the aftermath of the Eaton Fire in Altadena, California this past January, the Greenline Housing Foundation mobilized. 

In just six months, they’ve become one of the leading organizations helping members of the Black and Hispanic community in Altadena recover, rebuild, and remain in the neighborhood.

It’s still early days, but Greenline has been moving fast. Their work could become a blueprint for community-based rebuilding that other communities can adopt and adapt. And for investors seeking opportunities to participate in a resilient and equitable rebuilding process, Greenline’s blended capital fund could become a template for other funds across the country.

As members of Altadena face difficult decisions and lower-than-expected insurance payouts, Greenline created the Eaton Fire Relief Fund, a blended capital stack of philanthropy and debt that can be deployed swiftly after disaster strikes to help members of the community find interim housing, access capital to rebuild homes that were destroyed, and even buy land before it gets scooped up by speculative investors.

In this profile of Greenline’s work, we examine how the principles of rebuilding with resiliency can drive a recovery that preserves wealth and gets residents back home. This blueprint is relevant as disasters become an ever-present part of everyday life in the United States.

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